Adamo, a boy of Moroccan and Italian origin who lives with his uncle Farid in Antwerp, dreams of a life as 'bragger'. Together with his friends, he strives to achieve the luxury they see in videos. A life that is unattainable for them, as they are currently living off selling marijuana that uncle Farid imports from Morocco. Adamo wants to go a step further with his business and get into cocaine. From then on, the group does business with a certain Orlando Marie, king of the cocaine trade in Amsterdam, who falls in love with Badia, Adamo's niece, which doesn't help the situation. The newly earned cash is spent very fast. The situation degenerates when the gang decides to steal a shipment and sell it themselves. They manage to get their hands on the cocaine and are rich in a few days. They are the kings of the Antwerp cocaine trade and enjoy it! What they don't know is that they have started a war between the Amsterdam and Antwerp gangs.
The hostilities reach even the cartel in Colombia: the entire Amsterdam and Antwerp network is corrupted, and a few hitmen come to take out the traitors. When they know the real role of our friends, the game gets extremely dangerous.